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It's Not About Climate Change–It's About Keeping Advertisers Happy
Writing like this is only going to help Scientific American assure its oil industry advertisers that it sometimes has their back.
Jim Naureckas, Fairness & Accuracy in Reporting (FAIR)
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Scientific American has a dilemma (Extra!, 2/11): It takes advertising from oil companies whose profits depend on denying the most important scientific fact of our era, the reality of human-caused climate change. The magazine would lose its whole brand identity if it pretended global warming wasn't happening, but there are things short of that that will make its fossil-fuel-selling advertisers a little happier.
Such as running blog posts like "It's Not About Tar Sands–It's About Us" by Melissa C. Lott and Scott McNally (5/23/12). Lott and McNally–both of whom have worked for the energy industry when they aren't science blogging–dispute the idea that people concerned with climate change ought to discourage Canada from extracting and burning its tar sands, because:
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